ETV is by far the No. 1 regional news channel in Telangana & Andhra Prasedsh; and also one of the fastest growing regional news broadcasting networks in the country. Over a decade ETV has been in the forefront of championing the cause “For a Better Society”, thereby endearing itself to the Telugu Community not only in India but also across the flobe.
The Associated Broadcasting Company Pvt Ltd (ABCL) is one of the fastest growing media companies in India today. It is started with a 24-hour news channel (ETV AP) in Andhra Pradesh in 2004, and quickly became a ratings leader there with our unique brand of bold and fearless journalism. In just four years ETV added seven more channels.
- ETV Karnataka– the first news channel in Kannada, and a runaway TRP topper
- ETV Gujarati- the only Gujarati news channel, and a resounding success
- ETV Marathi- our stake in the financial capital
- News9 (English)- a happening channel for our most happening city
- Jai Telangana: an exclusive channel for Telangana State.
The Hyderabad daily newspaper Eenadu (Telugu for ‘today’) started its own channel named Eenadu TV on 27 August 1995[3] The network later added regional channels in other Indian languages and built a large local news network. Ramoji Group divested its TV asset to TV18 in 2013.
In March 2015 Viacom 18 decided to rebrand five ETV regional general entertainment channels (Previously owned by Prism TV). They are ETV Marathi, ETV Gujarati, ETV Kannada, ETV Bangla and ETV Odia will be rebranded into Colors Marathi, Colors Gujarati, Colors Kannada, Colors Bangla and Colors Odia.[4]
In April 2016 ETV network added three more regional news channels catering to the audience of Kerala, Tamil Nadu Assam and North East under the brand name of News 18. The channels are named News 18 Kerala, News 18 Tamil Nadu, News 18 Assam NE.The flagship company ETPL launched four new television channels in November 2014 – namely ETV life – a health and wellness channel, ETV Abhiruchi, a cookery channel, ETV plus – an entertainment and reality channel, ETV cinema – a movie channel all four in Telugu language.